Front End Development, Marketing

Unbounce landing pages development

What Is a Landing Page? In digital marketing, a landing page is a standalone web page created specifically for a marketing or advertising campaign. It’s where a visitor “lands” after they click on a link in an email, or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter, or similar places on the web. What is the...

by Muskan TTN
Tag: marketing
25-Nov-2022

Front End Development, Marketing

Develop Newsletter from Basics to Advanced

What Is A Newsletter? A newsletter is an email which you can send to your customers to update them regarding the brand's latest products and services. You can also share valuable blog posts or industry news or inform them about your offers and discounts. Dos and Don’ts in Newsletter: Use only inline css. Always define...

by divyanshi.agarwal
Tag: marketing
20-Oct-2022

Digital Marketing, Marketing

Keeping it Simple: HTML vs. Plain Text Emails

Few years back everyone was super excited about HTML 5 and CSS3 usage in email marketing. Companies would stuff every bit of that 600px width with design elements and catchy graphics, and spend huge resources to make their emails more mobile friendly. But now we are coming back to the basics! These days the marketing world is buzzing...

by Manmeet Singh
Tag: marketing
25-Jan-2022

Digital Marketing, Marketing

Second Wave and Local SEO: Coronavirus Impact on Local Businesses

There is considerable anxiety and fear among individuals as the second wave of the COVID-19 pandemic has hit the country. The number of COVID cases is accelerating with every passing day, and it’s worsening the fear among individuals. Many people have even stopped coming out of the house, and that is a good thing that they are...

by Ankita Awasthi
Tag: marketing
25-May-2021

Digital Marketing, Marketing

5 Simple and Effective Ways to Build Brand Trust Using Social Media

Over the last decade, we have witnessed drastic evolution in the buying behaviour of customers. According to Statista, in 2019, over 2 billion people worldwide are expected to buy goods and services online, up from 1.46 billion global digital buyers in 2015. This evolving digital buying behaviour of customers is sparking the need to...

by kinshuk jhala
Tag: marketing
11-Nov-2016

Technology

Better Email Marketing in AEM using MailChimp

Email Marketing is directly marketing a commercial message to group of people using email. It can be used to send ads, request business or brand/product awareness, building customer loyalty, acquiring new customers or convince existing customer and increased sales. Currently in AEM, email marketing can be done through the newsletter....

by Jatin Gupta
Tag: marketing
26-Jul-2016

Technology

Is SnapChat an important social tool for video amplification?

What is SnapChat? SnapChat, the smartphone app that let users send photos and videos with personalized text that disappear shortly after being viewed. The sender decides the length from one to ten seconds. SnapChat is one of social media’s rising stars. SnapChat was developed by Evan Spiegel, Bobby Murphy, and Reggie Brown, all from...

by Ankit Awasthi
Tag: marketing
04-Aug-2015