Assistant Manager - PPC
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5-8 YearsNOIDABachelors Degree

Responsibilities:

  • Create, run, and manage multiple paid campaigns across channels

  • Identify and execute optimization recommendations to increase campaign ROI

  • Maintain and operate day to day campaign spend as per allocation 

  • Create landing pages using tools like Unbounce

  • Prepare weekly and monthly reports

  • Monitor progress of campaigns using various reporting tools

  • Plan, Design & Implement SEM strategy

  • Complete responsibility of campaign, KPI & lead targets

Must have:

  • At least 5 years of hands-on experience in PPC (Pay-per-Click) advertising

  • Must have experience in creating and running campaigns for IT/ITes services

  • Very strong keyword research skills

  • Ability to write compelling, clear, concise search ad copies

  • Should be able to create landing pages using any of the marketing tools such as unbounce, Hubspot, LeadSquared

  • Should have handled multiple campaigns at a time

  • Extremely analytics and numbers driven

  • Good design sense

  • Proficiency in Microsoft office skills

  • Excellent Communication, Presentation and Negotiation skills in English

  • Proficiency in Google Ads Editor

Good to have:

  • Google Adwords certified

  • Expertise on Google Analytics

  • A/B testing skills

  • Knowledge of leveraging LinkedIn, Facebook and other portals