{"id":24740,"date":"2015-07-31T18:49:22","date_gmt":"2015-07-31T13:19:22","guid":{"rendered":"http:\/\/www.tothenew.com\/blog\/?p=24740"},"modified":"2015-08-03T10:42:55","modified_gmt":"2015-08-03T05:12:55","slug":"introduction-to-google-interactive-media-ads","status":"publish","type":"post","link":"https:\/\/www.tothenew.com\/blog\/introduction-to-google-interactive-media-ads\/","title":{"rendered":"Introduction to Google Interactive Media Ads"},"content":{"rendered":"<p>Google IMA SDK provide a solution to publisher who are <a title=\"Creative Video Ads \" href=\"http:\/\/www.tothenew.com\/digital-marketing\/creative-strategy\">requesting video ads<\/a> from the following sources:<\/p>\n<ul>\n<li>DoubleClick for Publishers (DFP)<\/li>\n<li>Ad Exchange for Video<\/li>\n<li>AdSense for Video (AFV) and AdSense for Games (AFG)<\/li>\n<li>Third-party ad servers<\/li>\n<\/ul>\n<p>The Google IMA SDKs are supported on the following platforms:<\/p>\n<table border=\"1\">\n<tbody>\n<tr>\n<th>Platform<\/th>\n<th>Version<\/th>\n<th>Ad Type<\/th>\n<\/tr>\n<tr>\n<td>Flash<\/td>\n<td>Flash Player 10+<\/td>\n<td>Linear, non-linear and companion ads, DFP video, Ad Exchange video and AFV ads<\/td>\n<\/tr>\n<tr>\n<td>HTML5<\/td>\n<td>Desktop: Chrome, Firefox 4.0+, Safari 5+, Internet Explorer 11<br \/>\nMobile: Chrome\/Android Browser (Android 2.3+ for phone, and Android 3+ for tablet), Safari (iOS 6.0+)<\/td>\n<td>Linear, non-linear and companion ads, DFP video, Ad Exchange video and AFV ads<\/td>\n<\/tr>\n<tr>\n<td>iOS<\/td>\n<td>iOS 6.0+<\/td>\n<td>Linear and companion ads, DFP video, Ad Exchange video and AFV ads<\/td>\n<\/tr>\n<tr>\n<td>Android<\/td>\n<td>Android 2.3+<\/td>\n<td>Linear and companion ads, DFP video, Ad Exchange video and AFV ads<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>For more Info : https:\/\/developers.google.com\/interactive-media-ads\/docs\/sdks\/android\/compatibility<\/p>\n<p><strong>We can give following types of Ad support using IMA SDK:<\/strong><\/p>\n<table border=\"1\">\n<tbody>\n<tr>\n<th>Ad Type<\/th>\n<th>iOS SDK<\/th>\n<th>Android SDK<\/th>\n<\/tr>\n<tr>\n<td>Ad Rule Pre-Roll<\/td>\n<td>X<\/td>\n<td>X<\/td>\n<\/tr>\n<tr>\n<td>Ad Rule Mid-Roll<\/td>\n<td>X<\/td>\n<td>X<\/td>\n<\/tr>\n<tr>\n<td>Ad Rule Post-Roll<\/td>\n<td>X<\/td>\n<td>X<\/td>\n<\/tr>\n<tr>\n<td>Ad Rule Ad Podding<\/td>\n<td>X<\/td>\n<td>X<\/td>\n<\/tr>\n<tr>\n<td>Skippable Ads<\/td>\n<td>X<\/td>\n<td>X<\/td>\n<\/tr>\n<tr>\n<td>Clickthrough<\/td>\n<td>X<\/td>\n<td>X<\/td>\n<\/tr>\n<tr>\n<td>Overlay<\/td>\n<td>X<\/td>\n<td>X<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><span class=\"highlight\"><strong>Getting started with Android :<\/strong><\/span><\/p>\n<p>1. Create a video player or download a sample video player app<br \/>\nhttps:\/\/github.com\/googleads\/googleads-ima-android\/releases\/tag\/2.6<\/p>\n<p>2. Download IMA SDK and include it in lib folder of app.<br \/>\nhttps:\/\/developers.google.com\/interactive-media-ads\/docs\/sdks\/android\/download<\/p>\n<p>3. Include Google Play Service in your project:<\/p>\n<p>Add the following to your application-level build.gradle file, located at app\/build.gradle:<\/p>\n<p>[java]compile &#8216;com.google.android.gms:play-services-ads:7.0.0&#8242;[\/java]<\/p>\n<p>Add the following code to your to AndroidManifest.xml inside the tag:<\/p>\n<p>[java]<br \/>\n&lt;meta-data<br \/>\nandroid:name=&quot;com.google.android.gms.version&quot;<br \/>\n        android:value=&quot;@integer\/google_play_services_version&quot; \/&gt;<br \/>\n[\/java]<\/p>\n<p>Dowload source code for your hands on : <a title=\"GitHub\" href=\"https:\/\/github.com\/googleads\/googleads-ima-android\/releases\/tag\/2.6\">GitHub<\/a><\/p>\n<p><a href=\"https:\/\/developers.google.com\/interactive-media-ads\/docs\/sdks\/ios\/quickstart\">Integration with Google IMA on iOS<\/a><\/p>\n<p><a href=\"https:\/\/developers.google.com\/interactive-media-ads\/docs\/sdks\/html5\/quickstart\">Integration with Google IMA on HTML5<\/a><\/p>\n<p><a href=\"https:\/\/developers.google.com\/interactive-media-ads\/docs\/sdks\/flash\/quickstart\">Integration with Google IMA on Flash<\/a><\/p>\n<p>Hope this helps !! \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google IMA SDK provide a solution to publisher who are requesting video ads from the following sources: DoubleClick for Publishers (DFP) Ad Exchange for Video AdSense for Video (AFV) and AdSense for Games (AFG) Third-party ad servers The Google IMA SDKs are supported on the following platforms: Platform Version Ad Type Flash Flash Player 10+ [&hellip;]<\/p>\n","protected":false},"author":251,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":6},"categories":[518,1400,1],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/posts\/24740"}],"collection":[{"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/users\/251"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/comments?post=24740"}],"version-history":[{"count":0,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/posts\/24740\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/media?parent=24740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/categories?post=24740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/tags?post=24740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}