1. RESEARCH TOOLS<\/strong><\/p>\nPeople might tell you Google Keyword Planner is enough to search for a keyword. But more the options, merrier it is.<\/p>\n
Few other options that could be used are, Aaron Wall\u2019s SEO BOOK KEYWORD SUGGESTION TOOL, which uses Yahoo! Search data and other useful metrics; YOUTUBE KEYWORD TOOL, one of the best tools that work wonders when it comes to generating relevant tags for videos.<\/p>\n
VIDOOLY and SEMRUSH.COM can also be used for online videos.<\/p>\n
2. GET SPECIFIC<\/strong><\/p>\n\u201cKeyword\u201d is the term that gets confused mostly, but what you\u2019re looking for is keyword phrases.<\/p>\n
For instance, a real estate lawyer in Delhi, India would gain very little actual benefit from ranking highly for the single word \u201cattorney\u201d. But specific tags based on geography and specialty would yield highly targeted traffic (\u201cDelhi real estate lawyer\u201d). And don\u2019t forget synonyms.<\/p>\n
3. STRENGTH IN NUMBERS<\/strong><\/p>\nNo tool is absolutely correct. Don\u2019t consider the reported number of monthly searches by any particular tool as a gospel truth. But do pay attention to relativity among them.<\/p>\n
Being realistic is the key. If you are trying to rank in a very competitive sector, aim for something attainable first. Keep in mind that a certain keyword combination can rank for an easier phrase if the most competitive term ends up out of reach.<\/p>\n
4. HIGHLY RELEVANT<\/strong><\/p>\nMake sure that the keywords are in congruence with your objective.<\/p>\n
If you are a service provider or if you sell specific products, the relevancy of the keyword may be easier to achieve\u2014you ultimately want someone to purchase the product or service.<\/p>\n
5. DEVELOP A RESOURCE<\/strong><\/p>\nA keyword should be able to develop content that is useful to the readers.<\/p>\n
The content generated from the keyword should be able to meet the client\u2019s requests, aid marketing your brand or product and should be worth linking to.<\/p>\n
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HOW TO MAKE SURE YOUR VIDEO DESCRIPTION OR META DESCRIPTION IS SEO ENRICHED ?<\/strong><\/p>\n![\"Picture7\"](\"\/blog\/wp-ttn-blog\/uploads\/2015\/08\/Picture7.jpg\")
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\u00a0WRITE FOR YOUR AUDIENCE<\/strong><\/p>\n![\"Picture9\"](\"\/blog\/wp-ttn-blog\/uploads\/2015\/08\/Picture9.jpg\")
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It is the utmost priority. It seems easy enough, yet many of us get it wrong most of the times.<\/p>\n
Write content that appeals to the interests of your target market or answers their questions.<\/p>\n
MAKE HEADLINES THAT PACK A PUNCH<\/strong><\/p>\n![\"Picture10\"](\"\/blog\/wp-ttn-blog\/uploads\/2015\/08\/Picture10.jpg\")
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You have a very minimal amount of text to make a very big impression. So never underestimate the power of a headline! Ensure your headlines are clear, interesting and make use of rich keywords.<\/p>\n
Along with a great headline, make sure your descriptions are interesting and further explain the topic of your article. Your title and meta description are the keys, so ensure they serve the purpose!<\/p>\n
USE KEYWORD-RICH PHRASES<\/strong><\/p>\n![\"Picture11\"](\"\/blog\/wp-ttn-blog\/uploads\/2015\/08\/Picture11.jpg\")
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Use relevant, keyword-rich phrases in your headlines and throughout your content.<\/p>\n
Use keywords thoughtfully and sparingly, sticking to a more natural feel.<\/p>\n
STRUCTURE YOUR POSTS<\/strong><\/p>\n![\"Picture13\"](\"\/blog\/wp-ttn-blog\/uploads\/2015\/08\/Picture13.jpg\")
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Your content might be great but can easily serve no purpose if it is lost unorganized.<\/p>\n
Smaller paragraphs with good headlines make for an easy read that will keep your readers engaged.<\/p>\n
PROPEL CONTENT WITH SOCIAL MEDIA<\/strong><\/p>\n![\"Picture12\"](\"\/blog\/wp-ttn-blog\/uploads\/2015\/08\/Picture12.jpg\")
<\/p>\n
Social media is a powerful tool that helps increase the reach of your content and promote sharing.<\/p>\n
Since the power of social media lies in sharing, it’s also important to include social sharing links as part of your descriptions.<\/p>\n
![\"Picture14\"](\"\/blog\/wp-ttn-blog\/uploads\/2015\/08\/Picture14.jpg\")
<\/p>\n
Content and SEO are vital pieces of the puzzle, so it’s essential to use quality techniques to ensure higher visibility and traffic.<\/p>\n
<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
Lets begin with three important questions; the answers to these are key for a winner content. Why doesn\u2019t your content get a first page ranking even after creating it awesome? \u00a0Why is it that your video has less views compared to other videos? Why aren’t you able to reach the target audience? It’s no secret […]<\/p>\n","protected":false},"author":193,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":1},"categories":[1],"tags":[2211,2212,2003,2216,2215,2214,2060,2213,2219,2218,2170,2188,2171,2169,2217],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/posts\/25476"}],"collection":[{"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/users\/193"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/comments?post=25476"}],"version-history":[{"count":1,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/posts\/25476\/revisions"}],"predecessor-version":[{"id":53411,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/posts\/25476\/revisions\/53411"}],"wp:attachment":[{"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/media?parent=25476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/categories?post=25476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tothenew.com\/blog\/wp-json\/wp\/v2\/tags?post=25476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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\u00a0 ESSENTIALS TO COVER FOR KEYWORDS<\/strong><\/p>\n