Senior Executive - Mobile Analytics
4-6 yearsNoidaGraduation/Post Graduation
  • Expertise in Mobile Analytics analytics softwares like Firebase, Google Analytics for App, Mixpanel, Amplitude, Countly

  • Ability to set-up analytics code base for implementation of events on mobile apps

  • Experience with integration, Ability to create customized tags using triggers and variables in GTM or Telium

  • Cognitive ability to understand, translate client requirements both from business and technical space and provide solutions to achieve those

  • Create reports and dashboards using advanced Ms Excel skills as end deliverables

  • Ability to create advanced levels of reporting on Business Intelligence platforms like PowerBI, Data-studio and Tableau

  • Needs to connect with clients both onshore and offshore in a consultative role as a subject matter expert

  • Manage campaigns and perform A/B testing using platforms like Optimizely, VWO and Hotjar

  • Perform sanity checks of analytics accounts in Google Analytics, GTM environment and ability to spot discrepancies and suggest optimization feedback

  • Ability to perform end-to-end implementation of analytics account by drafting requirement document, project plan, technical document containing project specifics 

  • Ability to drive conversations with clients in terms of advocating best practices around implementation and reporting structure of digital analytics structure

  • Must have good analysis abilities to understand/advocate insights from data analysis to meet client’s end business objectives



Requirements

Technical Skills required:

  • Mixpanel, Firebase, Countly, Amplitude

  • Must have hands on expertise on Google Analytics, GTM, Tealium platforms

  • Advanced Ms Excel, Office

  • Business Intelligence platforms like Tableau, PowerBI, Qlikview and DataStudio

  • Experience working on Agile methodology and JIRA tool

  • Advanced Java-script

  • Google Optimizely, VWO, Hotjar

  • Good statistical knowledge and logical reasoning skills


Soft Skills required:

  • Good communication abilities in both written and verbal aspect

  • Good project management skills for working in a multi-project/multi-client ecosystem

  • Good presentation and articulation skills

  • Ability to work in a cross functional and dynamic role with multi-tasking skills

  • A can do attitude with a bent for learning new things

  • Good project management skills



Senior Executive - Mobile Analytics
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