15% of total sales in the
luxury goods industry
are “directly generated�?
by digital media.

95% of new-vehicle buyers
used internet to research
before purchase in
developing markets.

57% of companies that
blog have acquired
a customer through
their blogs. Still,
just 139 of the Fortune
500 corporations
maintain public-facing
blogs. 

Web-based email usage has
dropped approximately
59% among the teenage
users, who prefer
communication by texts,
instant messaging
systems and
social media. 

67% of Twitter users are
more likely to buy brands
that they follow

90% of the data available
today has been created
in the last two years
[Every day we create
2.5 quintillion (10^18)
bytes of data]

World’s Most Active Twitter
City is Jakarta, Indonesia
OR Bandung in Indonesia
produces more tweets
than Los Angeles or Paris.

There are 943.3m active
social media users in
APAC accessing their
social networks via
mobile devices.

57%of top-line revenue
of M&E companies will
be derived from
digital channels
by 2015.

Online shoppers
spend an average of
US $390 million every day.

Travel: for a four-day
leisure trip, the average
consumer spends
42 hours online