Overview

Engagement Overview

This engagement reflects a long-term collaboration with a leading Australian gaming operator focused on strengthening regulatory compliance, improving operational efficiency, and supporting ongoing modernization initiatives. The relationship began with a targeted integration initiative and gradually expanded as the client progressed on its broader modernization roadmap. 

The initial phase involved integrating a third-party loyalty platform, Quantum, into the client’s existing ecosystem to support enhanced player engagement. Following this, the client undertook several enhancement initiatives across its platform landscape, with TO THE NEW supporting design, integration, and implementation efforts. Subsequent phases focused on enabling event-driven data processing, enhancing legacy system capabilities, and supporting the upgrade of the QCOM protocol to meet evolving regulatory and hardware requirements. Together, these initiatives helped the client balance regulatory obligations with the need for scalable, future-ready gaming operations.

Our Client

iGaming | Australia
The client is a leading provider of end-to-end gaming services in Australia, operating and maintaining one of the country’s largest gaming data networks to support regulatory and operational requirements. Working closely with regulatory authorities, the organization monitors gaming systems across multiple protocols, aligning with the licensing and compliance requirements of individual Australian states and territories. Its monitoring infrastructure plays a critical role in enabling compliant venue operations amid evolving regulatory frameworks. The organization supports gaming venues nationwide, overseeing compliance and operations for more than 120,000 electronic gaming machines (EGMs) across Australia.
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Business Objective

The engagement focused on supporting the client’s business and regulatory objectives, including:

01

Improving player engagement while scaling third-party integrations

02

Ensuring compliant handling of patron PII in line with regulatory mandates

03

Enabling real-time operational visibility and event tracking

04

Modernizing and enhancing legacy venue management systems

05

Aligning platforms with evolving gaming industry standards

Business Solution

TO THE NEW worked closely with the client’s teams to support these objectives through a combination of platform enhancements, system modernization, and compliance-driven improvements.

  • Supported the integration of Quantum Loyalty, MyCash, and other third-party systems through secure, enterprise grade endpoints to enable scalable and secure data exchange.
  • Enabled automated API testing to improve release confidence and reduce regression risks
  • Helped define and implement a data retention framework aligned with regulatory timelines for managing and purging patron PII.
  • Implemented live data APIs to support real-time event tracking
  • Supported the upgrade of the Wildcat application to the latest PowerBuilder version to maintain device compatibility and long-term platform stability.
  • Assisted in migrating the codebase to GitHub, helping improve maintainability and enabling modern CI/CD practices.
  • Addressed security gaps, improved player exclusion workflows, and enhanced patron data capture to strengthen regulatory compliance and operational efficiency.
  • Supported the upgrade of the QCOM protocol from version 1.6 to 3.0, aligning systems with updated OLGR requirements and newer gaming machines.

Business Outcome

Our partnership delivered measurable outcomes across performance, compliance, and player engagement.

$0.10-$0.15 additional revenue per machine per day driven by enhanced player experience

Improved compliance with data privacy regulations, reducing exposure to data-related risks.

Enhanced real-time visibility into venue operations, supporting better operational decision-making.

Improved system performance, security, and maintainability, enabling more predictable releases.

Ensured compatibility with modern gaming devices while supporting the client’s long-term modernization roadmap.