At TO THE NEW, we are all about Data! With Digital Analytics, we track all your digital marketing channels in one place, enabling a quick comparison and optimisation of those channels. We implement a 360°analytics audit, to steer your marketing at a strategic level, thereby deriving meaningful insights.
To fully leverage the Digital Marketing Suite’s power, right tools must be implemented and utilized correctly.Our experts at TO THE NEW follow the Solution Audit Approach in which we review your current analytical solutions and gather accurate, reliable data for actionable insights and maximum ROI.
We conduct thorough research and analysis on your brand's analytics to identify gaps and build a robust strategy. We also interact with your organization stakeholders to understand the key business KPIs and metrics
Our analytics audit experts will review your current Analytics setup and reports against best practices, to ensure everything gets tracked correctly
We formulate a Digital Analytics Roadmap, in which both the technical and business recommendations are shared. We also perform changes in your analytics account using Tag Management deployment
To eliminate errors in your account, our analytics professionals conduct another round of validation, post changes done by the technical team. For maintaining accurate and complete data, suggested changes are then deployed
We create a custom dashboard to facilitate the right analytics data and insights to the decision makers
TWith our proficient experience in digital analytics, we also maintain and support the implementation of new functionalities, ad-hoc requests etc
Get accurate & reliable insights to make the right business decisions
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Current Marketing Activities
KPIs & Metrics Tracked
Goal Value
Attribution Assigned to Various Sources
Cross-Channel Marketing
Micro-Conversion Tracking
Important Funnels
External Marketing Activities
Key Events & Goals
Site or App Structure
Key UX
Information Architecture