USA | IT Management & Monitoring
SolarWinds is a global leader in network and systems management software and MSP solutions. It provides powerful & affordable IT infrastructure management software that enables organizations to manage the performance of their IT environments, whether on-premises, in the Cloud, or in hybrid models.
Highlights
 
Improved rankings for pages like TekTools.com, Papertrail & Loggly with Technical SEO
 
Significantly improved audience engagement rates with Content Marketing
TO THE NEW supported SolarWinds with Technical SEO to improve product Page Rankings and with also with a comprehensive Content Marketing strategy to increase Brand Awareness and recall.
Objectives
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Increase Market Share and Brand Awareness of key products
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Enhance thought leadership through Content Marketing
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Improve product rankings through
On-Page SEO
The Solution
TO THE NEW created a comprehensive Content & SEO strategy and deployed a dedicated team for this project.
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A thorough Technical SEO audit of SolarWinds ,its products ,websites and landing pages to identify gaps
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Identified and worked on 500+ blog topics based on the relevance, focus areas & keyword strategy
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Created high quality and highly engaging content assets
Value Delivered
TO THE NEW team devised a robust Content Marketing & SEO strategy for SolarWinds and its various other web properties like TekTools.com, Papertrail & Loggly.

Successfully delivered 1000+ technical blogs

200+ landing pages for Loggly & Papertrail