India | Construction Technology
Hilti is a global technology leader in providing the best quality products, systems & services to the construction industry aiming to make construction work simpler, faster and safer.
Established Digital Media presence for Hilti across 9 countries in APAC
Devised  B2B Marketing strategy & launched 15+ campaigns
Launched Hilti Online, their e-commerce website in India
Managed Content Marketing to generate engagement and leads
TO THE NEW managed end-to-end digital marketing for Hilti for India. With the success delivered, TTN became the marketing agency of record for the APAC region including Singapore, Thailand, Indonesia, Australia, Malaysia, Vietnam, Philippines & New-Zealand.
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To raise awareness about Hilti products & services
To increase engagement & generate
Position Hilti as a thought leader in its
The Solution
TO THE NEW was digital marketing partner of Hilti India to manage their Social Media Marketing, Media Planning & Promotions, Content Marketing, Digital Analytics, SEO, Social Listening & Email Marketing.
Launched 14+ successful Branding & Lead Generation campaigns for Hilti products & services
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Managed Social Media with clearly defined content pillars like Branding & Thought Leadership
Managed SEO optimization, restructured content for Hilti landing pages and curated engaging content to boost traffic & sales
Handled Online Reputation Management for Hiltis' Social Media channels
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Value Delivered
As the agency of record, TO THE NEW delivered many successful marketing campaigns resulting in increased sales and brand engagement.

Increased the organic traffic by 150% and sales by 220% through SEO

Hilti ON!Track InMail campaigns received 50% open rates

Published 800+ unique content posts on social media

65+ SEO optimized YouTube videos with 4,000 minutes of watch time