Rajnikant Dhingra

Digital Marketing, Web Content Management

SEO Power Words Proven Way to Increase Web Traffic

Today, you'll use approximately 8,400 words. According to research, that is an average. Some of those terms may find their way into your website's pages and posts on social media if you're a marketer. We do not choose words unconsciously, even though we do so thousands of times daily. When we have marketing goals, we must choose our...


Digital Marketing, Marketing

How to Build a Hub and Spoke Content Strategy from Scratch

Do you want to take your business to the top of the search engine result page? If yes, then you should pay extra attention to the content. When it comes to search engine optimization, content is the king. Creating a better content marketing strategy is mandatory for the business to generate the expected results. Content marketing...


Digital Marketing, Web Content Management

Content Cleanup: To Be or Not To Be

Without looking at your stats first, I'm pretty sure that you have a few blogs - that are performing exceptionally well for your organic search goals. The rest is certainly a mountain of content that rates a solid "meh" on the performance scale at best. Throughout the years, Google has looked into different ways to leverage "freshness"...


Digital Marketing, User Experience

5 Powerful Tips for Crafting Inclusive Copy

As writers, designers, instructors, and individuals, empathy is the most vital tool we have. Without excluding anyone, inclusive writing helps us connect directly with our audience. It's critical that we not just know but also understand our audience to the point that we can anticipate their every requirement. Empathy strengthens us,...