Blogs

Introduction DNS is rarely the first thing teams modernise. In most client environments we work with at To The New, CI/CD, cloud infrastructure, and observability mature quickly. DNS, however, often remains manually managed through dashboards, handled by a few people, and changed mostly during incidents. That gap usually goes unnoticed until traffic needs to be […]

Introduction As the Kubernetes cluster grows it becomes very difficult and complex to manage the communications between different microservices as the N numbers of services interacts in real time and identifying issues like failed connections, packet loss, unstable connections becomes challenging. Istio Service Mesh provide solutions to these challenges by creating infrastructure layer that handles […]

Understanding OTT Churn The rise of OTT platforms has transformed how people consume entertainment in their day-to-day life. Browsing among the movies and Web series varies among live sports and documentaries; users now have endless options at their fingertips. However, with intense competition comes a major challenge for OTT platforms: CHURN. In 2025, the “Golden […]

Inclusive OTT is better OTT: Friction down, loyalty up-streaming that welcomes all. For many viewers with hearing, vision, motor, or cognitive disabilities, “press play” can become a maze—interfaces and flows assume everyone can see, hear, navigate, and process content the same way. When accessibility isn’t built in, people don’t just struggle—they drop off. That’s why […]

In Today’s OTT Competitive Landscape where OTT providers are looking to provide a sophisticated and user friendly UI and premium Catalogue ,a technical glitch or instability can lead to User Churn and Brand Erosion. Let’s Say  Users  want to watch a movie or show which they were longing to watch and land on the OTT […]

Introduction What is Agentic AI? Agentic AI refers to AI systems that can act as autonomous agents—they don’t just respond to prompts, they decide what to do next, plan, use tools, observe results, and adapt to achieve a goal. Think of it as the shift from: “Answer my question” → “Handle this task end-to-end.” Core […]

Introduction Building AI solutions without any framework can be difficult to maintain. LangChain is a framework that helps in the development of LLM-powered applications. It provides a set of building blocks for almost every stage of the LLM application lifecycle. To add generative AI functionality to applications, LangChain offers components and features that makes pipelining, […]

Introduction Travel planning is no longer just about deciding where to go, it’s about how, when, what to experience, and being prepared at every step. Traditional itinerary tools focus only on dates and places, leaving travelers to juggle multiple apps for hotels, packing lists, activities, maps, and research. To solve this, we built a Smart […]

Introduction Large Language Models (LLMs) like ChatGPT, Gemini, and Claude are very powerful. They can answer questions, write text, generate code, and help in many tasks. However, these models are trained on very general data from the internet. Because of this, they may not always understand your specific business, domain, or writing style. This is […]

Introduction In DevOps, upgrades are rarely exciting. They don’t ship new features (most of the time). They don’t impress clients. They don’t always get leadership applause. And yet, over the years at To The New, one thing has become very clear to us: DevOps teams that do upgrades regularly move faster, stay safer, and break […]

Introduction As more organizations move their workloads to the cloud, traditional security models are no longer enough. Modern cloud environments need security that can keep up with changing infrastructure and workloads. The Palo Alto Networks VM-Series Next-Generation Firewall (NGFW) stands out by bringing enterprise-level security controls to virtualized and cloud-native environments. What Is Palo Alto […]

Introduction When teams start on their DevOps journey, the excitement is real. CI/CD pipelines, faster deployments, cloud-native tools, automation everywhere – it feels like everything is finally going to be smooth. But in reality, the first year of DevOps is rarely smooth. It’s messy, experimental, and full of learning. At To The New, while working […]