Big Data, Data & Analytics

Getting the Best Out of PostgreSQL

Ensuring everything runs smoothly in handling databases is like an ongoing adventure for folks working with data. PostgreSQL, a widely used and powerful open-source database system, is a go-to choice for many applications. But even in the land of PostgreSQL, making it work at its best isn’t always straightforward. In this journey, we will explore […]

March 7, 2024

Data & Analytics

Hadoop monitoring with Datadog

 Recently, I integrated the monitoring of Hadoop with Datadog. The main aim of the monitoring is to monitor the cluster to check whether it has been running fine and to check other services of Hadoop like the health of the node manager, the health of disk space, etc. Datadog is a tool that allows you […]

February 29, 2024

Anaytics, Data & Analytics, Digital Analytics

Integrating Google Analytics 4 with Unomi Using Measurement Protocol

Introduction Analytics plays a crucial role in understanding user behavior and optimizing digital experiences. In this guide, we’ll walk through the process of integrating Google Analytics 4 (GA 4) with Unomi using the Measurement Protocol. This powerful combination allows for advanced user segmentation and provides more targeted insights. Follow these step-by-step instructions to send events […]

February 29, 2024

Data & Analytics, User Experience, Web Content Management

Navigating Trust: A Guide to Consent Management with Apache Unomi

In the era of heightened awareness about data privacy and protection, organizations face a critical challenge: gaining and maintaining the trust of their users. Apache Unomi, an open-source customer data platform, comes equipped with robust consent management features, empowering businesses to navigate the complex landscape of user consent effectively. In this blog, we will explore […]

February 28, 2024

Anaytics, Data & Analytics, Digital Analytics

Understanding Generative AI and Predictive Analytics

The emergence of artificial intelligence (AI) has had a profound effect on how businesses run and oversee daily activities. The introduction of numerous AI tools and applications has allowed organizations to make more informed decisions and automate tedious jobs, improving operations. Though there are many AI algorithms, Generative AI has become more popular across industries. […]

February 26, 2024

Agile, Data & Analytics, Digital Transformation

Implementation of SMART framework in Agile

What is Agile? Agile is a method of managing a project with the intent to create and respond to change. It involves breaking down the project tasks into many smaller phases and pieces to develop it in a flexible and adaptive way. Agile provides flexibility to adaptation, frequent changes, and better visibility with respect to […]

February 2, 2024

Anaytics, Data & Analytics, Digital Engineering

Unleashing Personalization Potential: Score-Based Personalization with Apache Unomi

Providing personalized experiences has become a strategic imperative for businesses in the ever-evolving digital engagement landscape. Apache Unomi, an open-source customer data platform, takes personalization to the next level with its score-based approach. In this blog, we’ll delve into score-based personalization and how Apache Unomi empowers organizations to tailor user experiences dynamically. Understanding Score-Based Personalization […]

December 28, 2023

Anaytics, Data & Analytics, Digital Analytics

Setting the Stage: Navigating the Apache Unomi Setup Landscape and Overcoming Challenges

Apache Unomi, as a robust open-source customer data platform, brings unparalleled personalization capabilities to the digital realm. However, like any sophisticated technology, setting up Apache Unomi can pose challenges, particularly for those venturing into the realm of customer data management and personalization for the first time. In this blog, we’ll explore the setup process of […]

December 16, 2023

AEM, Anaytics, Data & Analytics

Unveiling the world of Unomi

Overview In the fast-paced digital business world, understanding your customers and providing personalized experiences is essential for success.  Over the last few months, we have been exploring the world of Customer Data Platforms (CDP).  During this exploration, the name of the Adobe Experience Platform (AEP) Real-Time Customer Data Platform (RT-CDP), a licensed product of Adobe, […]

December 11, 2023