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In the ever-evolving world of digital marketing, email marketing is still an effective technique for businesses to connect with their audience. As a marketer, you understand the value of email marketing. It is effective, may help you engage your audience, and increase conversions. Today, most digital marketers agree that email marketing...
Exploring Marketing Automation According to a report by Statista, By the end of 2023, the market for marketing automation technology is anticipated to reach $25.1 billion. But what exactly is marketing automation? Let’s find out. Marketing automation is a way to automate voluminous marketing processes. Platforms of marketing...