AEM, Digital Marketing

Adobe Target Integration with Adobe Cloud Services using Launch

Introduction Adobe Target, as an integration in AEM, provides varied site visitors to experience personalized content from AEM intelligently. It lets us leverage its different variations based on multiple use cases to target different audiences. Its client-side implementation can be done in two ways - one by using Target AT.js...

by Ayush Anand
Tag: Adobe I/O
28-Aug-2023

AEM, Digital Marketing

Campaign Standard Integration in AEM

Introduction: In this comprehensive guide, we will walk you through the end-to-end process of integrating Adobe Campaign Standard into Adobe Experience Manager (AEM) with a real-world use case. You will learn how to seamlessly connect the two platforms and leverage the power of Adobe Campaign's marketing automation capabilities within...

by Pulkit Vashistha
Tag: Adobe I/O
11-Jul-2023