Digital Marketing, Marketing

SEO in 2021 – Trends, Predictions, Tips & Strategy

As the New Year is around the corner, everyone is looking for expected trends for their respective industry in 2021. The same is the case with the SEO industry. The Google Keywords tool is showing the following keywords that people are searching across the world: SEO trends 2021 SEO 2021 SEO strategy 2021 SEO tips 2021 There...

by Ankit Gupta
Tag: SEO and Content
25-Dec-2020

Technology

Video Sitemaps

What are video sitemaps? Video sitemaps is the most efficient way that tells Google where and what the video content is on your site. It helps to get all the content which we might not discover otherwise by our usual crawling methods. It will index the content in search engines such as video.google.com. As per Google itself: “...

by Smriti Chawla
Tag: SEO and Content
10-Oct-2016

Digital Marketing

SEO Internationalisation FAQs

Here are the FAQs for International SEO which were available on Gooogle earlier this year. Multilingual sites Q: What’s the best URL structure for a multilingual site? A: We detect the language on a per-URL basis; you don’t need to use any special structure. However, it’s important that each language version is on a...

by Ankit Gupta
Tag: SEO and Content
04-Jun-2016

Technology

Writing Effective Online Content – Made Easy

Lets begin with three important questions; the answers to these are key for a winner content. Why doesn’t your content get a first page ranking even after creating it awesome?  Why is it that your video has less views compared to other videos? Why aren't you able to reach the target audience? It's no secret that...

by Ankit Gupta
Tag: SEO and Content
13-Aug-2015

Technology

Video SEO – Key to online video services

With fall in viewership across traditional television channels, video content owners are looking to augment their revenue from digital Over-The-Top (OTT) platforms such as YouTube, Hulu etc. Video content owners who are serious on setting up a sustainable revenue stream from digital platforms, need a clear focused digital strategy....

by Sachin
Tag: SEO and Content
11-Jun-2015