Marketing Automation

Agile Marketing Automation: The Blueprint for Success in Digital Campaigns

Introduction The world of digital marketing is dynamic, and speed is one of the characteristics which is of utmost importance. It can be observed that marketing processes are slower than the speed of change in consumer behaviour, thus making it almost impossible for marketing teams to keep pace. The Agile Methodology comes in here, as it...

by Saba Perwez
Tag: SprintDrivenCampaigns
19-May-2025