Mihir Shah

Adobe

Why Cross-Domain Tracking Is the Medicine Your Analytics Needs

A Real-World Problem Imagine you’re trying to book a doctor’s appointment online. You start on hospital.com, browsing doctors and services. When you’re ready, you click “Book Appointment”, which takes you to bookings.healthcare.com. From your perspective, it’s one smooth journey. But to analytics? Visit on...

13-Oct-2025

Adobe

Enhancing Adobe Analytics Tracking with CNAME & AEP

Introduction In today's digital world, companies/businesses rely on Adobe Analytics to gain valuable insights into user behavior. However, implementing Adobe Analytics effectively comes with challenges, especially where browsers impose strict privacy policies like blocking third-party cookies. Without CNAME implementation, tracking users...

27-Mar-2025

Adobe

Debug Datalayer in WebView Apps

If your client or business has both a website and a WebView app, how would you differentiate the traffic between the two? Or, how would you distinguish traffic between mobile browsers and the WebView app? We could do this using the data layer, which can be set up with the help of your development team. If you’re wondering whether the...

29-Sep-2024