Category
Sort By
In this blog, we’ll be exploring why data management is the backbone of marketing automation and how we can maintain clean, enriched, and accurate databases in marketing automation tools. We all want to build relevant campaigns to increase the conversion rate, but often forget the foundation: "Data". Clean data is a necessity to...
[caption id="attachment_75893" align="aligncenter" width="460"] Empower your marketing strategy with Act-On’s beginner-friendly automation tools.[/caption] Introduction Marketing today is more than just sending emails; it’s about creating a clear and connected journey for your audience. Act-On helps you do this by bringing all...
According to a survey by HubSpot, the majority of respondents reported an increase in revenue and conversion rates due to marketing automation. HubSpot, one of the leading marketing automation platforms, has been rated highly by PCMag and The Blueprint for its affordability, user-friendly interface, and comprehensive features, making...